John Paul “Japs” Descalso
Senior PR Account Support Executive at Ruder Finn Atteline
John Paul is a versatile communications professional at Ruder Finn Atteline Manila, currently serving as a Senior PR Account Support Executive in the Corporate Division.
John plays a key role across multiple client portfolios and strategic initiatives for the Ruder Finn Atteline Manila team. He supports cross-functional teams with a primary focus on the Corporate Division, managing a wide range of accounts across industries including Fintech, Real Estate, Supply Chain, Healthcare, Technology, Gaming, Crypto, Automotive, and Sustainability.
His experience includes leading initiatives for major accounts such as Changan and Sony MEA, contributing to new business development through regional insights and media analysis, and ensuring smooth daily operations through media monitoring, uploading press releases online, in-depth research, and administrative coordination.
Before entering public relations, John Paul built a strong foundation in television media production in the Philippines. His broadcast experience includes segment production, drone and camera operations, on-air graphics, team coordination, and content development based on thorough research.
Combining a background in traditional media with current expertise in public relations, John Paul brings a well-rounded perspective to the Corporate Division. His skills and contributions continue to support the success of both his client portfolios and the agency’s broader business development efforts.
